Digital Food & Beverage 2026
March 2026
London
Workshops
Day 1 - 9th March
12:50 pm - 1:50 pm
Private Interactive Workshop – Driving Solid Results From The Small & Complicated Channel That Is Digital Commerce
Mariam Chahin -
Industry Advisor on Consumer Goods,
Salesforce
· Testing and learning, sharing and reapplying
· To D2C or not to D2C?
· What’s loyalty got to do with it?
· What is coming next in F&B eCommerce?
2:05 pm - 2:50 pm
How To Implement Cutting-Edge Data Analysis Tools To Successfully Transition from a Cookie-Based to an Identity-Based World
Pascal Coggia -
UK Managing Director & Partner,
Artefact
· Employing an in-house customer CDP to segment and activate your target audience
· Stitching together multiple 1P data sources to create rich customer profiles and get a single view of the customer
· Tracking your customers across devices and across browsers to fully understand the impact of your marketing initiatives
Sponsored by: Artefact
2:50 pm - 3:05 pm
15 Minute Workshop Changeover
3:05 pm - 3:50 pm
Winning in the Influence Economy - How To Capitalise on Your Consumers’ Social Content to Raise Brand Awareness & Stand Out from the Crowd
James Hackett -
VP UK & Ireland,
Bazaarvoice
Alexander Dall -
Senior Solutions Consultant EMEA,
Bazaarvoice
- How to thrive during the dynamic shifting of power from B2C to C2B
- How consumers today and evermore so, will have a greater impact on the success of your brands and business – The influence economy
- How your customers social content can highlight USPs, increase engagement, draw new customers into your ecosystem, and impact your bottom line
- How to identify the right approach, using the correct mix of tools to capitalise on today’s social content creation, and e-commerce trends
Sponsored by: Bazaarvoice
3:50 pm - 4:05 pm
15 Minute Workshop Changeover
4:05 pm - 4:45 pm
Building A Futureproof Digital Commerce Strategy - Challenges & Solutions
Boris Leenaars -
Solution Engineer,
VTEX
Steven Fockema Andreae -
VP Sales and Channels VTEX and Co Founder the MACH Alliance,
VTEX
- Identifying and breaking down barriers to efficiently deliver your digital commerce strategy
- How will the tech stack impact the brand's ability to deliver it’s digital commerce strategy?
- How can marketplaces be leveraged to enhance the digital commerce proposition?
- What inventory and order orchestration challenges exist to deliver a true omnichannel experience?
Day 2 - 10th March
12:40 pm - 1:40 pm
Workshop: Power personalisation and maximise margin with DTC
Catherine Frame -
Customer Intelligence Lead,
PEAK
Elliot Newsham -
Enterprise Account Executive,
PEAK
· How to identify in-market and high value customers within your data
· How to intelligently price and markdown products to increase margins
· How to optimise availability across your end-to-end supply chain
1:50 pm - 2:05 pm
15 Minute Workshop Changeover
2:05 pm - 2:50 pm
How You Can Use AI-Powered Relevance Solutions to Deliver Personalised Messaging That Never Gets Too Personal
Sami Helin -
Global Account Director,
Coveo
· Providing best in class eCommerce experiences without the fear of taking it too far
· Exploring areas where applied AI fits into eCommerce operations
· Discussing how real-time modifications to the customer experience set organisations apart
Sponsored by: Coveo
2:50 pm - 3:05 pm
15 Minute Workshop Changeover
3:05 pm - 3:50 pm
How To Uncover the Five Most Powerful Key Payment Trends Shaping eCommerce in 2022
Karan Johal -
Senior Director of UK Commercial,
Checkout.com
Implementing a smart payments strategy to:
· Fully leverage the opportunities of social shopping
· Get a foothold in the marketplace hype
· Give your customers more personalisation, optionality and ease of use
· Effectively deal with online fraud
Sponsored by: Checkout.com
3:50 pm - 4:05 pm
15 Minute Workshop Changeover
4:05 pm - 4:50 pm
Brand & Retailer Private Boardroom: Limited to 15 attendees – for brand and retailer companies only - How Can You Better Collaborate With Retailers On Mutually Beneficial Innovations That Drive Consumer Experience & Sales
Emma Griffith -
Business Unit Controller, eCommerce,
Molson Coors
- How retailers and brands can strategically work together to ensure a seamless and easy process on both sides, and move forward the food and beverage industry
- How brands can optimise their assortment, product visibility, search and product pages on retailers’ websites
