Sarah Hofstetter

Sarah Hofstetter is president of Profitero, a leading eCommerce performance analytics platform and is widely considered to be a global eCommerce thought leader. She is a career digital and tech entrepreneur, and currently serves on the Board of Directors of Campbell Soup Company. Before joining Profitero, Sarah spent 13 years at award-winning advertising agency 360i, most recently as Chairwoman and CEO. Sarah has been recognized as one of the Rethink Retail’s Top 100 Retail influencers in both 2021 and 22, and she earned a spot on Adweek’s 2017 Power List – the US’ top 100 leaders in marketing, digital and tech.

Since 2020, Sarah has co-hosted the Podcast BRAVE COMMERCE. Here, she tackles what’s relevant in eCommerce today for the world’s biggest brands through interviews with the bravest marketers on how to navigate eCommerce’s latest consumer and retailer dynamics. Now approaching 100 episodes, Sarah has curated a vantage point on the state of eCommerce in CPG that is virtually unmatched.