Giovanni Pupo

Head of eCommerce Media Europe LIPTON Teas & Infusions

Day 2 | 5th March

Building always-on campaigns that maintain continuous engagement, so your brand is front of mind when consumers are ready to purchase
Taking a full-funnel marketing approach to attract new consumers while nurturing existing ones
Using opti-channel campaigns to engage audiences with a seamless consumer experience across touchpoints

Check out the incredible speaker line-up to see who will be joining Giovanni.