Digital Food & Beverage 2025

4-5 March 2025

QEII Centre, London

Daniela Rotger

Head of Omnichannel Shopper, Southern Europe Kenvue

Day 2 | 5th March

11:40 AM Interview: How Can You Centralise Your Brand Shopper Experience to Ensure Consistent Messaging Across All Categories, Channels and Geos That Builds a Strong Brand Identity?

  • Adjusting your instore execution to have a seamless shopper experience both online and offline 
  • Collaborating with local partners to understand regional preferences and cultural nuances 
  • Centralising your messaging control team to oversee global brand comms 
  • Using a platform to store and manage your brand assets, guidelines and marketing templates 

Check out the incredible speaker line-up to see who will be joining Daniela.

Download The Latest Agenda