Christophe Gregoire

Christophe manages a team of 10 functional and technical analysts, covering the Belgian eCommerce market. This includes all food and non-food products, and the ‘Simply You Box’ product.

Over the past year, Christophe’s team has been heavily focused on a ‘one site’ project, to merge various Carrefour websites into one main site that covers all eCommerce propositions, marketing communications and content.

Christophe believes that the biggest short-term impact of digital tech on the F&B space will be in personalised content based on big data intelligence. Looking further to the future, he is intrigued about the possibility of voice commerce for the industry.