Arjan Vuik

Arjan develops, coaches and inspires eCommerce teams within 16 countries across the globe. Last year, the company built a marketplace for the Dutch market, called The World of Hero Baby. The platform informs and inspires new parents and pregnant women by personalising content based on the pregnancy phase and offering them the chance to order directly. Arjan’s team has implemented a loyalty programme and is running programmes to increase the knowledge of their eComm community. Today, his main target is to optimise Hero’s perfect online store and explore innovative initiatives within the F&B space.