Digital Food & Beverage 2025

4-5 March 2025

QEII Centre, London

Anouck Draps

Global eCommerce Development Manager Lotus Bakeries

Day 2 | 5th March

11:40 AM Panel: How Can You Make Your Search Broad Scalable To Enhance Your UX and Increase Search Engine Rankings?

  • How generative AI is changing the rules of SEO 
  • Adapting your search functionality to drive more traffic and organic revenue in the current landscape 
  • Recommending substitutes and complementary products to increase basket sizes 
  • Working with your brand team to find and activate the occasions that shoppers may be looking for 

Check out the incredible speaker line-up to see who will be joining Anouck.

Download The Latest Agenda