Digital Food & Beverage 2025

4-5 March 2025

QEII Centre, London

Rachel Tipograph

Founder & CEO MikMak

Rachel Tipograph has considered herself amongst the digerati since the moment she became an eBay power user at 13. After joining Gap as the company’s youngest-ever Global Director of Digital and Social Media, where she oversaw strategy, implementation and measurement, Rachel traveled the world for 100 days and then founded MikMak, a global eCommerce enablement and analytics platform for multichannel brands.

Since then, MikMak has earned recognition for its workplace culture and DE&I efforts as a “Fastest Growing Company in America” and “Best Place to Work” by Inc Magazine, “#10 Startup in the United States” by LinkedIn, “Breakthrough Brand” by Interbrand and “Nineteen Technologies Underpin AI And Analytics For Retail” by Forrester.

Rachel has also been recognized as a thought leader by leading media publications including Forbes (“30 under 30 Who Are Changing The World”), Fast Company ("The Most Creative People in Business") AdAge ("The Most Creative People of The Year"), Adweek ("The Young Influentials Shaping Business and Culture"), Entrepreneur ( "50 Most Daring Entrepreneurs" and "100 Women of Impact"), Inc (“Female Founders 100”), Marie Claire ("The 50 Most Influential Women in America"), Business Insider (“New York Tech’s Coolest People"), Goldman Sachs ("100 Most Intriguing Entrepreneurs"), Refinery29 ("Rising Female Tech Stars"), The Wrap ("The 11 Change Agents Disrupting Hollywood"), and LinkedIn ("Next Wave: Top Professionals 35 & Under"). She has also been named to the "Advertising Hall of Achievement” by the American Advertising Federation.

Day 1 | 4th March

9:20 AM Panel: How Can You Move Beyond PDP Practices in Your Digital Shelf Strategy to Create More Personalised Shopper Journeys that Drive Sales?

  • Aligning your organisational design, media plans and partnerships to achieve shared results and win on the digital shelf 
  • Tracking your pricing, assortments and sales across multiple online sellers to generate insights that can give you a better share of the shelf 
  • Mapping your data models to the data of grocer retailers and other third parties to speed up processes and ensure compliance 
  • Using digital shelf data to generate product content suggestions that are automatically integrated into your system 
  • How to turn digital shelf solutions from a cost centre into a revenue driver 

Check out the incredible speaker line-up to see who will be joining Rachel.

Download The Latest Agenda